THE FILM INDUSTRY

-59% OF AUDIENCES VISIT THE CINEMA ON A WEEKEND, AND 13% OF THE 41% OF WEEKDAY AUDIENCES VISIT ON A WEDNESDAY

-189,000,000 POUNDS WAS SPENT ON ADVERTISING THEATRICAL RELEASES AT THE CINEMA

-LAST YEAR, OUT OF THE 5 TOP FILMS RELEASED, ALL 5 OF THEM HAD A 3D VERSION

-72.5% OF FILMS RELEASED IN THE UK LAST YEAR WERE U.S MADE

-ONLY 2.5 MILLION POUNDS WAS SPENT ON ONLINE ADVERTISING FOR FILMS